Mac cosmetics resume sample
The rest of the process will ensure that ideas are tested for their viability, so in the beginning all ideas are good ideas (To a certain extent!) Idea about a new Cosmetics is either generated by Marketing wing of the organisation based on requirement of market or R.&D. Ideas can, and will come, from many different directions. The development of a product will start with the concept. There are eight stages of new product development,that is normally followed to achieve the desired end result. Having the entire team working in tight synchronicity, will ensure the successful launch of product. The entire new product development process is an ever evolving testing platform where errors will be made, designs will get trashed, and loss could be recorded.
A failure to develop products could result in a reduction in sales if consumers decide to buy competitor products.Ĭosmetic product development is a real maze, plenty of directions to take, every decision you take at the beginning has a domino effect on final results including costs.įor developing a new product, a structured road-map that gives your business a clear path,is needed.Īctually developing the tangible product is only a small part of the new product development process, which includes the complete journey from generating the initial idea to bringing the product to market.īy setting out the steps involved, and sticking to them, product development will become a more focused and flexible approach. Improving and updating products is an ongoing task as consumer "needs and wants" continuously change. The use of best practices and the elimination of barriers to communication are the main concerns for the management of NPD process. There are many uncertainties and challenges throughout the process which companies must face. Aimed at these three variables, companies develop continuous practices and strategies to better satisfy the customer requirements and increase their market share by a regular development of new products. Cost, time and quality are the main variables that drive the customer needs. A good understanding of customer needs and wants, the competitive environment and the nature of the market represent the top required factors for the success of a new product. New product development is described in the literature as the transformation of a market opportunity into a tangible product available for sale. In business,New product development (NPD) is the complete process of bringing a new product to market. While developing new Cosmetics,we must consider consumer as Emperor and satisfy his/her need without any compromise comes in picture and normally Industry launches Cosmetics as required by Consumer. At times, it is a challenge to develop a Cosmetics meeting the demand of consumer at a price that they desire but that is where role of R.&D. Thus a new Cosmetics is developed keeping in mind, what consumer really requires and at what price. As Cosmetics is connected to consumer’s aspiration, it must satisfy the need of consumer. It enhances the level of confidence of consumer to face the world in this age of competition. It also alters the appearance obviously to look good. Cosmetics is placed in market to make one look beautiful or attractive to others. Now let’s get into the arts,science and management of New Cosmetics Product Development and explore it.One must keep in mind that Development of New Cosmetics has to be done carefully as there are many variables that need to consider. of various Organisation, I have learnt it better and it only compliments my learning in Lakme. Over the period of more than 25 years that I have spent in R.&D.
days ofLakme when I was just a Chemist I was taught its significance and nuance.
Bangalor, Cosmetics Product Development, according to me is mix of Arts, Science and Management.